Squarespace Website Design

Hamilton Growth

Hamilton Growth is a full-service growth marketing partner specialized in growing startups & scaleups in tech. We designed a colorful and funky site that follows the StoryBrand framework and makes it easy to see what Hamilton Growth is all about.

 
 
 

Hero Section: “Make More Impact with Effective Marketing”

Hamilton Growth isn’t just another digital marketing agency—they’re a full-service partner for startups hungry for scale. So, our job wasn’t just to make them look good. It was to position them as a force multiplier.

The headline “Make More Impact with Effective Marketing” is bold, clear, and benefit-first—written to speak to founders who are tired of vanity metrics and want real results.

We paired this messaging with a clean, conversion-oriented Squarespace layout that prioritizes action. The CTA—“Schedule a Growth Call”—is front and center, reducing friction for startup leads who want to move fast.

Visual elements, like the dynamic brushstroke illustration, were intentionally retained to reflect the creativity and momentum Hamilton Growth brings to its clients.

The Hamilton Growth home page designed and built by Knapsack Creative
 

Performance-Focused Copy: Strategy Meets Story

Tech founders don’t have time to guess what an agency does. That’s why we used StoryBrand principles to clearly explain what Hamilton Growth delivers and how it works—without overwhelming visitors with marketing jargon.

We emphasized trust signals like:

  • “Data-driven growth marketing”

  • “Built for scaleups in tech”

  • “Startups supported from Seed to Series C”

Every section of the site was built to perform:

  • Scannable headers

  • Benefits-first bullet points

  • Clean mobile UX

And from an SEO perspective, we targeted terms like:

  • Growth marketing agency for SaaS

  • Startup marketing partner

  • Scale-up digital strategy

Website Results: Clarity That Converts

Since launching the site, Hamilton Growth has been able to:

  • Increase demo bookings through clearer CTAs

  • Attract more right-fit leads (Series A–C founders)

  • Gain a website that scales with their own momentum

We also built this site to be modular—so as they add new services or content, they can continue to expand with ease using Squarespace’s intuitive page editor.

 

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