The Best Finance Website Design

Explore some of our most inspiring financial websites. These sites show a wide range of colorful, illustrative, to polished corporate designs, all built to convert.

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Need a Website Consultant to Help Build Your Own Financial Firm's Website?

Whether you’re an accountant, CPA, financial advisor, or wealth manager, having a website that makes you look professional is vital. Get inspired with these Squarespace websites and meet with one of our designers if you’d like some help designing a Squarespace website that makes you proud!

Check Out Our Best Finance Websites

What Should a Great Finance Website Include?

Looking to build a high-converting website for your consulting business? Here are five must-have elements every great consulting website needs:

Here are five must-have elements every high-ranking website needs.

Clear Value Prop

State who you help, how you help, and the transformation you offer — all above the fold.

Credible About Section

Humanize your brand. Show your experience, values, and why people should trust you.

Defined Services

Go beyond listing services, clarify outcomes, to build clarity and confidence.

Social Proof

Social proof builds trust fast. Showcase client results, praise, or recognizable brands you've worked with.

Strong C-T-A

Make it easy to get in touch or book a discovery call. Every page should guide your visitor to the next step.

Financial Websites That Convert: Your Ultimate Guide

Whether you're a financial advisor, CPA, wealth manager, or accounting firm, your website plays a pivotal role in earning trust. Finance is deeply personal — and visitors want to feel confident they're in the right hands before ever reaching out.

Why Story Matters in Financial Website Design

Most financial websites overwhelm visitors with data, or worse — sound the same as every competitor. Instead, our StoryBrand-informed process ensures your message is simple, engaging, and client-focused.

When visitors land on your site, they need immediate answers:

  • What services do you offer?

  • Can I trust you with my financial future?

  • What’s the process to get started?

We help you clearly position your services and provide reassuring, relatable copy that encourages action — not confusion.

Solving the Client’s Real Problems

Visitors are often anxious or unsure when seeking financial guidance. That’s why your website should highlight common client concerns like:

  • "Am I on track for retirement?"

  • "How can I reduce my tax burden?"

  • "What happens if markets change?"

By clearly addressing these pain points upfront, you immediately position yourself as a guide who understands and offers tailored solutions.

SEO-Driven Strategy for Financial Services

Great design is only part of the puzzle. We also ensure that your site is structured and optimized for search terms that matter most in the financial industry.

Strategically integrated keyword clusters may include:

  • Financial advisor website design

  • CPA and accounting firm website design

  • Custom wealth management websites

  • Financial planning web design agency

  • SEO for financial services

Through smart on-page SEO and thoughtful content, we help boost your site’s visibility — driving higher-quality leads organically over time.

Highlight Services and Build Authority

Your prospective clients care about how you can help them. We build clear service pages and optional blog sections that allow you to educate visitors while reinforcing your authority as a trusted financial guide.

Educational content combined with smart SEO is a win-win that ensures your brand gets seen by those who need your help most.

Integrating StoryBrand and SEO for Maximum Impact

In addition to clean design and SEO, we weave StoryBrand principles throughout the experience. This means:

  • Problem-first positioning at the top of the page

  • Clear and confident value statements

  • Easy paths to conversion (calls to action and lead forms)

  • Strategic SEO placement to help the right clients find you organically

Connect With More Qualified Leads

Through clear messaging and intentional design, we help financial professionals like you turn more site visitors into booked consultations and trusted clients.

Every page we design is optimized to move users closer to action — whether that’s a simple contact form or scheduling a deeper discovery meeting to discuss their goals.

Ready to Build a Better Financial Website?

Let’s help you clarify your message, rank higher on search engines, and create a custom website that builds trust — without overwhelming visitors.SEO without clarity falls flat. StoryBrand without traffic goes unseen. We bring these together with tailored SEO content that answers what your clients are searching for and guides them to act. We target terms like “StoryBrand website design,” “consultant website SEO,” and “custom consultant websites” to ensure qualified leads find you first.

Choosing the right website consultant can make all the difference for your financial business.

At Knapsack Creative, we design custom websites for financial professionals that blend clear messaging with sleek design and smart SEO strategies. Our approach helps firms stand out, clarify their value, and turn visitors into clients — without the confusing jargon or stuffy stock images.

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Lets Talk About Your Project

Why Financial Pros Choose Knapsack for Their Website

At Knapsack Creative, we don’t just design websites—we create digital tools that work. For financial professionals, that means Squarespace websites that convert visitors into booked consultations, newsletter subscribers, and long-term clients.

We understand that finance isn’t just about numbers—it’s about trust, clarity, and professionalism. That’s why every site we build is rooted in three core principles:

A Collaborative, Efficient Process

Our workflow is built for busy business owners. You’ll get strategic design expertise, clear timelines, and a streamlined process that respects your time and gets results fast.

  • We work exclusively in Squarespace—no devs, no plugins, no patchwork

  • Our process includes collaborative feedback rounds and refinements

  • For clients on a deadline, our Design Day service offers fast-turnaround options

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Professional Finance Website FAQs

  • Yes. Squarespace is fully encrypted (SSL) and compliant with best practices for digital security. We also add any disclaimers or privacy features you need.

  • Absolutely. We train you on how to update copy, add blog posts, or swap out images using Squarespace’s intuitive editor.

  • Our sites are crafted to reflect trust, clarity, and professionalism—the key visual cues clients look for when choosing a financial partner. We use StoryBrand-style layouts to walk visitors through your offerings and drive them toward action.

  • Absolutely. Every site we create is fully responsive and optimized for mobile, tablet, and desktop. Your clients will get a seamless experience no matter where they visit from.