StoryBrand Websites
See how we’ve helped service-based businesses, consultants, and coaches tell better stories and grow.
Below is our portfolio of StoryBrand website examples. We love working with companies that follow the StoryBrand marketing framework to turn their wireframes and messaging into custom websites. Click on an image below to view the full site, learn about their client’s goals, & see how we helped them get there.
Real Businesses. Real Results.
What Is a StoryBrand Website?
A StoryBrand website is designed using a proven messaging framework that positions your customer as the hero and your business as the guide.
It’s structured to clearly communicate what you offer, why it matters, and how to take action. StoryBrand websites eliminate confusion, build trust, and convert visitors into clients.
Why Does StoryBrand Work So Well?
Most websites talk about themselves. A StoryBrand site talks about the customer. It taps into the psychology of decision-making by using narrative structure—problem, guide, plan, success—to guide visitors through a clear journey.
It works because people don’t buy the best products, they buy the ones they understand the fastest.
Our Favorite StoryBrand Website Examples
Get An Amazing Storybranded Website Built Just For You
We’ve designed dozens of Squarespace websites for consultants, coaches, and service-based businesses using the StoryBrand framework.
What Makes a Good StoryBrand Website?
A good StoryBrand website should:
Have a clear and compelling headline
Introduce a relatable problem your client faces
Position you as the expert guide
Provide a simple 3-step plan
Paint a picture of success
Include strong calls-to-action throughout
Use this structure and you’ll turn browsers into buyers
Real Clients. Real Growth.
Storybrand Website FAQ
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At Knapsack, we build every site with the StoryBrand framework because it works. StoryBrand helps your visitors quickly understand what you do, why it matters, and what to do next—without overwhelm. By positioning your customer as the hero and your brand as the guide, we create clear, compelling sites that drive real results.
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Most websites confuse people. Ours convert. A Knapsack-built StoryBrand site isn’t just clean and modern—it’s strategically written and beautifully designed to make your audience feel seen, supported, and ready to take action. We don’t just launch websites—we launch confidence.
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Not at all. Whether you’ve read Building a StoryBrand or you’ve never heard of it, we’ve got you. Our team deeply understands how to apply StoryBrand principles and guide you through a clear, no-stress process. You’ll end up with a powerful, aligned message—without needing to become a copywriter.
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Yes and it’s one of our superpowers. Our team has helped to guide and launched hundreds of consultant and service-based websites using StoryBrand. We’ll take the ideas in your head and the content you give us and turn them into smart, strategic copy that connects with your audience and gets them to act.
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Not at all. We’ve used StoryBrand to create Squarespace websites for consultants, leadership coaches, real estate experts, accountants, fractional CFOs, and more. If your business solves a problem, this framework works—and we know how to tailor it to your niche.
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With our Live Design Day model, we typically launch your custom StoryBrand Squarespace site in just 1–3 days. You’ll work 1:1 with a designer, get real-time collaboration, and walk away with a polished, high-converting site that’s ready to go live.
We’re StoryBrand Website Designers
At Knapsack, our website designers are well-versed in the StoryBrand framework and can help you create a website that’s clear, beautiful, and converts! Learn more about our process to see how we can help get you a fantastic website fast!