Squarespace Websites and SEO for Professional Services
Get Your Real Estate Professional Website
We help brokers, agents, and real estate professionals like you elevate your online presence through story-driven websites designed to grow your business.
✓ Look professional
✓ build trust
✓ Win more business
You’re a real estate professional, and you need a website that closes deals like you do.
But let’s be honest: if you’re like most real estate professionals we talk to, you’re stuck with a site that’s..
Embarrassing to share with potential buyers or partners
Outdated or off-brand—it doesn’t reflect your professionalism
DIY’d together with no strategy, and it’s not converting leads
Knapsack is the simple way for real estate professionals like you to get the best website possible
Professional Design
Every site we build is custom-designed to match the personality of your business, and attract your ideal clients.
Fast Turnaround
Once we prep, we often build real estate websites in as little as one day! Our clients love watching the site come together via video call.
Clear Communication
Tired of being ghosted? Always know what’s happening next, when it’s happening, and who’s responsible.
Our Beautiful Squarespace Websites are Built to Grow Your Business
Get More Clients
When your message is clear, buyers and sellers don’t just visit—they act. We use StoryBrand copywriting to craft messaging that connects. The result? A real estate website that earns trust and converts traffic into clients.
Book More Calls
A good-looking site isn’t enough—it needs to guide visitors to take action. We design real estate websites that make it easy for clients to book a showing, schedule a call, or reach out fast. The result? More leads, more listings, and more deals closed.
Get Found Online
If local buyers and sellers can’t find you, they’ll find someone else. We use smart SEO and site structure to boost your real estate site’s visibility—so you rank, get discovered, and pull in the right leads.
Build Instant Trust
First impressions matter. We design real estate websites that look credible, modern, and clean—so when visitors land, they know they’re in expert hands and feel confident reaching out.
The proof is in the portfolio
We build websites for all kinds of professionals
Accountants/CPAs
You help business owners stay compliant and confident. We build websites that highlight your expertise, simplify your offers, and make it easy for clients to trust you with their books.
Financial Advisors
You turn complex financial decisions into confident plans. Our websites distill your services into clear, compelling content that builds trust and drives lead generation.
Real Estate Agents
You’re not just selling homes—you’re selling trust. We design sleek, location-aware websites that highlight your listings, feature reviews, and convert interest into scheduled showings.
Insurance Brokers
You help people protect what matters. We create websites that clarify your coverage types, showcase your specialties, and guide visitors to book a quote or consultation with confidence.
Law Firms/Attorneys
Whether you serve individuals or businesses, we design sites that communicate your legal authority, build credibility fast, and guide prospects to take the next step.
Recruiters
You connect talent to opportunity. We build websites that highlight your placements, prove your niche expertise, and help clients and candidates say yes faster.
You’re going to love your new professional real estate website
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Your real estate business is one of a kind—your website should be too. We design modern, high-converting Squarespace websites that reflect your expertise and resonate with your ideal clients.
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You shouldn’t need a developer every time you update your services. With Squarespace, you’ll have full control over your content—no coding, no stress.
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Whether clients find you from their phone or laptop, your site will look sharp and load fast. Every real estate-focused site we build is responsive and optimized for mobile engagement, focused on high conversion and ranking.
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Not sure where to start? We walk you through every part of your new site and include short training videos so you can confidently manage and update content moving forward.
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We build beautiful sites AND we build ones that rank. From technical setup to keyword integration, we can optimize every page for search engines, helping more clients find your real estate services.
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We use the proven StoryBrand framework to turn your messaging into a client-magnet. Visitors understand what you do, how you help, and what to do next.
Plus the power and features of Squarespace
✓ Automatic online scheduling
✓ Email marketing features
✓ Podcast hosting
✓ Integrated payments
✓ Blogging platform
✓ Membership portal
✓ 3rd party integration
✓ E-commerce capabilities
✓ Code free self-management
Our step-by-step process makes it easy to get a beautiful website quickly.
Give us your content
Send us your logo, photos, and key details about your consulting services, clients, and expertise. We’ll guide you every step of the way so it’s fast and painless.
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Watch as we build
Your designer will bring your vision to life in real time—sharing updates and hopping on quick video calls to make sure everything feels just right.
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Launch your website!
We’ll take care of all the final tech details and get your site live. You’ll walk away with a polished, professional consulting website you can manage yourself.
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Our clients love us almost as much as we love them.
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At a minimum, include a Homepage (clear value + CTA), About page (build trust), Services page (what you offer), and a Contact page (form + booking). Add Case Studies for credibility and a Blog if you're doing SEO or want to share insights.
A lot of our real estate professionals also add redirects to their brokerage or listing site to highlight properties that are selling or that are on the market.
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We specialize in building custom-designed websites on Squarespace 7.1. It’s secure, easy to manage, mobile-friendly, and perfect for consultants who want a professional presence without the hassle of ongoing maintenance.
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Every website we build includes essential SEO best practices, and if you want to get more visibility, we also offer ongoing SEO packages tailored to professionals in the real estate industry.
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Most of our real estate websites are designed and built in just one day using our Design Day process. It depends on how prepared your content is and which package you choose.
Real Estate Services Website FAQs
How to get started as a real estate professional
Standing out in a crowded real estate market takes more than just word-of-mouth. It takes a strategy. From website design and SEO to content and lead-gen planning—here’s how to build a digital presence that converts.
What Makes a High-Performing Real Estate Website?
In real estate, trust and timing are everything. A strong website does more than look professional—it builds instant credibility, guides visitors with clear messaging, and turns clicks into closings.
At Knapsack, we use StoryBrand principles to shape your content around what buyers and sellers care about most—speed, simplicity, and service.
Whether you're an agent, broker, or title professional, your website needs to answer three things fast:
What do you do? Who do you help? Why should they trust you?
Get this right, and your website stops being just a business card—it becomes your most valuable lead-gen tool.
Why Real Estate Pros Choose Squarespace
In a fast-moving market, your website needs to keep up. That’s why real estate agents, brokers, and title professionals love Squarespace—it’s modern, flexible, and easy to update as your listings, services, or market focus evolves.
We use Squarespace 7.1 to build custom sites that deliver:
Mobile-first design that looks sharp on every device
Fast, reliable performance that keeps leads from bouncing
Built-in scheduling tools (like Calendly or Acuity) to automate showings and calls
SEO-ready blog and content tools to boost your visibility in local search
And because we work exclusively on Squarespace, you get expert-level design with custom touches, without the clunky developer overhead.
The result? A site that’s sleek, scalable, and built to grow with your business.
How does SEO help professionals get more clients?
For real estate agents, brokers, and title professionals, SEO is about more than traffic—it’s about showing up at the exact moment buyers, sellers, or partners are searching for someone like you.
Here’s how real estate SEO turns Google searches into warm leads:
You rank for what your clients actually search.
Whether it’s “homes for sale in [City],” “listing agent near me,” or “title company that calls back,” we help your site show up when it matters most.You look credible—before they even click.
High-ranking pages signal trust. When your site is optimized, fast, and full of relevant content, clients are more likely to click, call, and convert.You keep earning traffic (without paying for ads).
Ongoing SEO adds value over time. Every new blog, FAQ, and landing page builds your authority and visibility—so leads keep coming in on autopilot.
At Knapsack, we build a local SEO strategy around your service area, specialties, and the actual search terms your clients are using. That means more visibility, more clicks, and more conversations that close.
What Do the Best Real Estate Websites Have in Common?
Top-performing real estate websites do more than look polished—they build trust fast. Whether you're a realtor, broker, or title company, your site should make it immediately clear who you help, what you offer, and why someone should reach out to you instead of the next agent in their Google search.
Great real estate websites guide visitors from curiosity to action. The layout is intuitive. The messaging is direct. Testimonials and photos feel real—not stocky or staged. And everything points to a simple next step, like scheduling a call, browsing listings, or requesting a CMA.
But the best sites don’t just look good—they work hard behind the scenes. They're built for SEO, designed to scale, and easy to update as your inventory, services, or focus shifts. So instead of constantly chasing leads, your site helps the right ones find you.
We Work With Clients Nationwide
We proudly serve clients nationwide, with particularly strong roots in the following cities. Whether you're based in one of these areas or working remotely, we're here to support your growth.